Graphic Design

What makes a message persuasive and compelling? What helps audiences and viewers sort and make sense of information? This course explores the relationship between information and influence from a graphic design perspective. Using an integrated case study and design-based approach, this course aims to deepen students’ design, visual, and information literacies.

Students are empowered to design and prototype passion-driven communication projects. Topics include principles of design and visual communication, infographics, digital search skills, networks and social media, persuasion and storytelling with multimedia, and social activism on the internet. Student work includes individual and collaborative group projects, graphic design, content curation, analytical and creative writing, peer review and critiques, and online presentations.

UC-approved course

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